Dan and Ian of TropicalMBA.com – Sep 12, 2013
- Why organic is dying and what you need to do about it as a business owner.
- The power of remarketing and why it’s so effective.
- Updates coming down the pipeline from Google’s advertising platform that will make a difference.
- Cart abandonment emails and phone call tracking techniques to take your ecommerce to the next level.
Tim Conley of FoolishAdventure.com – June 7, 2013
- The simple Adwords campaign structure to get high returns
- Avoiding common pitfalls that business owners make when starting Adwords
- Knowing when to pause your ads based on statistical significance tools
- How to see exactly where your visitors are clicking on your site
- Getting back lost customers by retargeting them on Google and Facebook
Terry Lin of BuildMyOnlineStore.com – March 28, 2013
- Why most people starting with Adwords lose money
- Why the location and color of your Add To Cart button could be hurting your sales
- How a simple product name change triggered a rapid increase in product sales
- Steps to reduce cart abandonment and get back lost sales with remarketing
- The easiest way to track the source of phone leads and sales